Project Overview

For more details, please contact me:)

Project Overview

For more details, please contact me:)

Redesign of Weight Module

Redesign of Weight Module

Client: Huawei
Role: Lead UX Designer
Year: 2023

Client: Huawei
Role: Lead UX Designer
Year: 2023

Intro

Intro

Data-driven design approach for business growth

Users with weight management need account for a relatively high proportion of our overall users. Through redesign of this case, basic experience issues have been greatly solved and business indicators such as DAU and ROI have been improved significantly.

Users with weight management need account for a relatively high proportion of our overall users. Through redesign of this case, basic experience issues have been greatly solved and business indicators such as DAU and ROI have been improved significantly.

Overall Result

Overall Result

From the graph above, it can be seen that the overall DAU has been greatly improved. The entire module can be roughly divided into 5 modules based on the usage path: Data Dashboard (Day), Body Data, Measure, Service and Trend (Week/Month/Year). By quantitative and qualitative testing, the data increment is beyond expectation.

From the graph above, it can be seen that the overall DAU has been greatly improved. The entire module can be roughly divided into 5 modules based on the usage path: Data Dashboard (Day), Body Data, Measure, Service and Trend (Week/Month/Year). By quantitative and qualitative testing, the data increment is beyond expectation.

Product & User Flow Analysis

Product & User Flow Analysis

Based on the user flow combining with data collection and user interviews, the user's behavior is analyzed. I selected design opportunities with high priority and easy-to-reach touch points from a large number of analysis summaries.

Based on the user flow combining with data collection and user interviews, the user's behavior is analyzed. I selected design opportunities with high priority and easy-to-reach touch points from a large number of analysis summaries.

Design Summary

Design Summary

By screening out the important and high-priority experience issues, and combining the previously analyzed user flow, the entire design case was optimized in these five directions (shown as above). Compared with the previous version, v2.0 has a more concise and efficient page to view/interact.

By screening out the important and high-priority experience issues, and combining the previously analyzed user flow, the entire design case was optimized in these five directions (shown as above). Compared with the previous version, v2.0 has a more concise and efficient page to view/interact.

Data Dashboard (Day)

Data Dashboard (Day)

I enhanced the most important part visually in this module: data display and management model. Highlighted data numbers are related to the management model, which makes it consistent logically and intuitively. Meanwhile, this visual template also applies to all modules in HUAWEI Health App, as part of design system.

I enhanced the most important part visually in this module: data display and management model. Highlighted data numbers are related to the management model, which makes it consistent logically and intuitively. Meanwhile, this visual template also applies to all modules in HUAWEI Health App, as part of design system.

Integrated Body Data Page

Integrated Body Data Page

Smart scale data and AI body data are loaded in this page, boosting efficiency of browsing this category of data. At the same time, the tab on the top enables this module to have extended capability in the future (i.e., Watch BMI detection)

Smart scale data and AI body data are loaded in this page, boosting efficiency of browsing this category of data. At the same time, the tab on the top enables this module to have extended capability in the future (i.e., Watch BMI detection)

Data Dashboard (Week/Month/Year)

Data Dashboard (Week/Month/Year)

Optimize the data display curve logic and the usability of the interaction experience, and display data trends at different latitudes by category.

Optimize the data display curve logic and the usability of the interaction experience, and display data trends at different latitudes by category.

Service FA Card

Service FA Card

Design service card with expandable specifications, 1x2, 2x2 size. In this case from a Dev perspective, it can be developed once and reused in multiple media (Launcher and Minus Screen).

Design service card with expandable specifications, 1x2, 2x2 size. In this case from a Dev perspective, it can be developed once and reused in multiple media (Launcher and Minus Screen).

User Testing (Eye Track) & Design Iteration

User Testing (Eye Track) & Design Iteration

I conducted scientific human-factor testing of the design proposal (as shown in the figure above).Look into the visual details and find some tricky issues that can be continuously iterated. After several rounds of testing, I finalized design works to make sure the result is satisfying.

I conducted scientific human-factor testing of the design proposal (as shown in the figure above).Look into the visual details and find some tricky issues that can be continuously iterated. After several rounds of testing, I finalized design works to make sure the result is satisfying.